Interwine 37th (2026广州国际名酒展, China International Wine & Spirits Exhibition)
Exhibition Overview
Floor Plan & Exhibitors
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Why Attend
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Based on verified event data
- Event: Interwine 37th (2026广州国际名酒展, China International Wine & Spirits Exhibition)
- Edition year: 2026
- Dates: 2026-11-16 to 2026-11-18
- Location: Guangzhou, China
- Venue: China Import and Export Fair Complex (Canton Fair Complex, Pazhou)
- Industry: wine and spirits trade
- Frequency: Biennial
- Official website: https://interwine-asia.com/
- Verification: verified
The 37th edition serves as a critical nexus for the wine and spirits trade in the Pearl River Delta, offering a centralized platform to evaluate international beverage portfolios entering the Chinese market.
Hosting the exhibition at the Canton Fair Complex provides a high-capacity venue suited for assessing large-scale import and distribution networks within Southern China.
As a biennial event, this platform allows industry professionals to engage with long-cycle market shifts and evolving consumer preferences in the premium spirits sector.
The exhibition acts as a strategic gateway for international producers to connect with regional procurement decision-makers during the November window.
Opportunity types
Who exhibits
- International wine producers
- Distilled spirits distilleries
- Regional beverage wholesalers
Who visits
- Import-export agents
- Hospitality group procurement officers
- Market analysts
Guangzhou acts as one of China's most significant entry points for international alcohol products, supported by a robust logistics infrastructure and high consumption demand in the Greater Bay Area. Navigating the regulatory landscape for imported wine and spirits in this region requires close monitoring of domestic market entry requirements and shifting consumer taste profiles.
Reviewed: October 26, 2026
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Sources
All sources are official exhibition or organizer references.
Last checked: October 11, 2026