Exhibition Overview
Floor Plan & Exhibitors
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Why Attend
The points below are MESSE5 analysis generated from verified event data and industry context. They are not organizer claims; attendance or outcomes are not guaranteed.
Based on verified event data
- Event: 하우스 아카이브: 홈 디깅 페어
- Edition year: 2026
- Dates: 2026-08-13 to 2026-08-16
- Location: Seoul, South Korea
- Venue: 코엑스(COEX)
- Organizer: 라이프집
- Official website: http://www.housearchive.kr/
- Verification: verified
This edition has already concluded; the analysis below is retained for reference.
The 2026 House Archive: Home Digging Fair at COEX served as a localized hub for discovering curated residential lifestyle products and interior curation techniques.
The event provided a platform for attendees to observe how the organizer, LifeZip, conceptualized the intersection of modern home aesthetics and personal space management.
The exhibition highlighted emerging trends in the South Korean residential living sector, focusing on the cultural shift toward individualized home interior expressions.
Participants were able to engage with a concentrated display of domestic design solutions tailored specifically to the evolving preferences of the Seoul urban demographic.
Opportunity types
Who exhibits
- Home lifestyle brands
- Interior design studios
- Residential curation specialists
Who visits
- Interior retail buyers
- Home decoration distributors
- Lifestyle trend researchers
Seoul remains a high-density, fast-evolving market where residential living trends are heavily influenced by digital content and rapid urbanization. This environment necessitates frequent platforms for discovery to keep pace with the hyper-fragmented consumer preferences in the home curation sector.
Reviewed: October 29, 2026
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Sources
All sources are official exhibition or organizer references.